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Changing jobs always brings mixed feelings: excitement about starting a new job combined with the difficult feelings associated with leaving so many great co-workers and friends. Intel has been a great company, and I have learned so much over the past six+ years; however, a few weeks ago, I made the difficult decision to leave [...]
Many companies are initiating marketing campaigns designed to generate revenue in the "real world" via virtual world marketing through Second Life and other online environments. Second Life is a 3D online virtual world created entirely by second life residents through user generated content. Linden Labs (the company behind Second Life) provides the servers and the [...]
Morecompanies are starting to blog every day, and I wanted to spend sometime providing my perspective on how to write a good corporate blog. First,the why. Somepeople still tend to think of blogs as a consumer phenomenon, a placewhere discussions focus on kids, pets, weekend excursions, and otherpersonal topics rather than serious corporate content. Increasingly,blogs are becoming [...]
In this blog, I have talked about how social software and other web 2.0 technologies have been creeping out of consumer usage and into the enterprise. Here is a quick overview of the topic so far: Web 2.0 Moving into the Enterprise Social Software in the Enterprise Web 2.0, the Do-It-Yourself Mentality Enters the Enterprise Using Wikis for Corporate [...]
Wikiscan be a great collaboration tool for use internally within thecorporate environment or externally for use with customers orclients. I started thinking about this in an earlierentry, but I decided thatnow would be a good time to elaborate. Previously, Isaid that: "Wikisprovide an easy to use mechanism for knowledge sharing andcollaboration between employees. Intel has an [...]
Last weekend I had the opportunity toattend FooCamp (Friends Of O'Reilly), an amazing event hosted by O'Reillymedia. It was truly the best event I have ever attended with theright mix of brilliant people, thought-provoking discussions,networking opportunities, and fun activities designed to simulatecreative thinking. It is a bit hard to summarize what was a non-stopweekend event [...]
I havebeen spending quite a bit of time over the past few months thinkingabout the similarities and differences between web 2.0 communitiesand open source communities as my technology area of interest /expertise shifts toward web 2.0. I discussed this topic briefly inthe OSCONArt of Community session, and I hope to spend more time exploringit this [...]
Over agreat pizza at Ken'sArtisan Pizza in SEPortland this week, I was talking about how many people are getting excited about the web 2.0 buzz, but are having difficulty really grokking the concept. Toddsuggested that I put together a web 2.0 starter kit to help people learn more about web 2.0. I encourage comments on [...]
In aprevious entry, I talked about how web2.0 is entering the enterprise: "The tools that we use outsideof work as consumers tend to creep into the enterprise as we findcreative ways to exploit new technologies. Web 2.0 is the latestexample of this phenomenon, and we should not ignore or underestimatethe potential impact." In addition to [...]
Today,someone sent me a link to the IntelCentrino® Duo MySpace page,and I started thinking about how corporations have been embracingsocial networking sites like MySpace. I have been on a personalquestover the past couple of months to understand how people are usingMySpace and why it is so popular. For people whose friends are allon MySpace (or [...]
Weheld an Artof Community Session atOSCONtoday, and I wanted to share the notes for my lightning talk focusedon web 2.0 communities. I only had 5 minutes, so these notes havemore information than what was presented at OSCON. Opensource has been successful primarily because of communitycollaboration: build on ideas of others " mailing list discussion, reuse of code [...]
DaneseCooper and I are leading a series of lightning talks focused on theArt of Community at the O'ReillyOpen Source Convention (OSCON)in Portland next week. The session features some great speakersincluding Mitchell Baker, Karl Fogel, and many more. I will bespending a few minutes during the session talking about the impact ofweb 2.0 on communities. If [...]
Accordingto Wikipedia,"socialsoftware enables peopleto rendezvous, connect or collaborate through computer-mediatedcommunication and to form online communities." When I use the termsocial software here, I am using it as a general term for severalconcepts including social networking, social computing, and otheronline communications. The idea that people come together in onlinecommunities using technology is fundamental to the idea [...]
Whenwe think of web 2.0, many of us naturally associate it with consumersrather than corporations. With examples like MySpace, Digg, Flickr,Wikipedia / wikis, blogging, and others, the value to the consumer isclear; however, the value of web 2.0 can be extended to theenterprise. In my previousblog entry, I described web 2.0 as "the collaborative, communityoriented [...]
Web 2.0 has been called everything from a pointless buzzword to the panacea of the modern Internet. I suspect that it really falls somewhere in between these two extremes. I think of web 2.0 as a convenient shorthand for the collaborative, community oriented web where collective intelligence is harnessed and content is created by the [...]