Congratulations, you’ve launched your new software product! Now, all you need to do is build up a customer base and get people talking about your product. For companies that have been focusing on development, this is not often such an easy task. You might ask what it is that you need to do other than point out how great your product is.
An unwatched video is nothing short of a waste of time and money. So now that you’ve designed and created a video to showcase your software, how do you make sure that people actually see it?
The Internet and social media are there to help make sure your video is seen by as wide an audience as possible. Some effective ways to promote your work include: