When we talk to developers, the biggest issue we hear is finding the right resources, support and visibility they need to gain access to the market and increase application revenue. There’s also the rising concern with the immense fragmentation. In this context, Adobe AIR* support for the Intel Atom Developer Program is really exciting. Adobe Air offers a cross platform development environment on multiple platforms and devices such as smartphones, smartbooks, tablets, netbooks, and PCs. Addition of Adobe AIR means additional opportunity for creativity and monetization. It is another step towards our program vision of a multiple platform, multiple runtime, multiple distribution program. There are many incentives in the Intel Atom Developer Program that Adobe AIR developers can take advantage of: Intel Atom Developer Million Dollar FundThrough this fund, we support software developers and companies creating new experiences through applications for Intel® Atom™ processor-based netbooks. Intel Atom Developer Challenge: The Intel Atom Developer Challenge is designed to encourage breakthrough applications that fundamentally change the user experience on a netbook featuring an Intel Atom processor. There are cash prizes and a 2011 Chevy* Volt* to be won. Legends: Want application visibility? The Legends program is a way to share the story behind the applications. Get your app in and submit your story. Become a Legend. Intel Black Belt Developer Software DeveloperShare your knowledge and earn recognition for your contributions. Start your journey to become an Intel® Black Belt Software Developer today!