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Marketing with Salesforce.com
(0) | 0 Reviews | 2463 Views
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Last Updated: 11 Sep 2009

 
Key Features and Benefits:

 

  • Maximize the efficiency of your entire online and offline marketing mix. Use Salesforce to generate demand, manage and qualify leads, create new sales opportunities, ensure data quality, and analyze campaign results.
  • Execute search marketing, email marketing, or direct mail campaigns. Create pages on your Web site to capture new prospects in Salesforce, and automatically track campaign metrics such as clicks, responses, leads, deals, and revenue.
  • Generate, manage, and report on leads and sales within a closed-loop system that integrates sales and marketing. Report on campaign results with sophisticated real-time analytics. With packaged and customizable reports, charts, and graphs, users have a real-time view of the business.
  • With Salesforce Marketing, you have a single spot for effectively planning your marketing spend, managing all your online and offline initiatives and campaigns, and analyzing performance and results.


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Detailed Product Description

Salesforce Marketing empowers you to centrally manage multichannel campaigns. Lead hand-off is automated to ensure that no opportunity is missed, and collateral management and email templates ensure sales always has up-to-date information and messaging.

Real-time analytics and reporting give marketers the tools to evaluate results and adjust campaigns for maximum results. Plus, with powerful campaign management and lead management capabilities, you can maximize the efficiency of your entire online and offline marketing mix.

Salesforce Marketing is on-demand, enabling immediate deployment and freeing you from the burdens of implementing and updating traditional CRM software.

With Salesforce Marketing you get a closed-loop system that integrates sales and marketing, along with the tools to give you an end-to-end view of the customer lifecycle and the ability to achieve maximum results with your marketing campaigns.