Intel® Quick Sync Video encoder plug-in for Adobe pro and consumer products

By Petter Larsson,

Published:01/07/2011   Last Updated:01/07/2011

Hello fellow SW developers and media creation enthusiasts,

Today, at the annual CES conference, Intel is proudly launching the 2nd generation Intel® Core™ Processor (formerly codenamed Sandy Bridge) featuring Intel® Quick Sync Video Technology. Intel Quick Sync Video enables breakthrough HW accelerated performance for common media workloads such as video transcoding and video editing/encoding.

This new exciting feature has been utilized in a recently developed prototype encoder plug-in for Adobe® Premiere® Pro and Adobe® Premiere® Elements. The new plug-in is available on the Intel “What If” website.

The encoder plug-in uses Intel® Media SDK, to access H.264 and MPEG2 HW video encode acceleration of the 2nd generation Intel® Core™ Processor. As part of the solution, Intel® Integrated Performance Primitives (IPP) 7.0 (with samples components audio/video components) was used for media container muxing and audio encode (AAC, MPEG). Additionally Adobe* CS4/CS5 SDK was utilized to access Adobe* exporter plug-in API allowing development of multi product plug-in binary.

The intent of the prototype plug-in is to showcase the performance (and energy efficiency) benefits of Intel Quick Sync Video for video editing applications such as the supported Adobe* professional and consumer video editing products. The plug-in exposes video encode features, via generic Adobe* UI, such as Quality (Best quality -> Best speed), Threading configuration (1-8 threads or auto), Frame rate, Bit rate, Variable or Constant bit rate, Encoder Profile and Level, Encoding target (HW or SW).

For more details and information on how to download and use the plug-in please navigate to the dedicated webpage on the Intel “What If” website.

Check it out, we are excited to hear your feedback.

Product and Performance Information


Performance varies by use, configuration and other factors. Learn more at