Mobile World Congress 2012

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Post Event Summary

Android* on Intel® Architecture Makes a Big Impression at Mobile World Congress 2012

What do little green robots and Barcelona have in common? Why Mobile World Congress of course. Android on Intel architecture made quite a splash at the 2012 edition of MWC. The tone was set early by Intel President and CEO Paul Otellini who announced strategic new engagements with Orange*, Lava International Ltd.*, ZTE*, and Visa*. Apps for Android on Intel® Atom™ processor based devices were the buzz of Barcelona as well.

The Intel Software and Services Group hosted a number of events for mobile developers who are interested in developing and optimizing apps for Android on Intel architecture. Developers had the exclusive opportunity to view the first public presentation of the Graphics Performance Analyzer for Android, see featured partner apps running on Intel reference design smartphones and tablets, and learn more about the Android community on the Intel® Developer Zone and the Android initiative for Intel® Software Partners. All conference attendees were treated to the antics of loveable Android characters that roamed the Fira conference center and they were offered transportation on double-decker tour buses branded with Intel® Inside Android characters.

In summary, congress attendees went home understanding that Android on Intel architecture devices are arriving quickly, most of the popular apps titles are available for the platform, and Intel offers great developer programs, tools and expertise to support optimizing apps for Android on Intel architecture.




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If you are interested in getting in on the ground floor of creating amazing apps for the mobile technology of tomorrow, then visit the Android Community on the Intel Developer Zone today! There you will find a wealth of technical articles, tips, tools, and guidance from experts on NDK porting and more. Be sure to check out the new Intel® Hardware Accelerated Execution Manager to speed up your development efforts!


Event Announcement

Android* on Intel® Architecture
Create Amazing Apps for the Mobile Technology of Tomorrow

Attention Android Developers: Be part of the next important wave of mobile computing!

Get on the ground floor of creating amazing apps for the mobile technology of tomorrow. Android apps on Intel® Atom™ processor devices present a whole new world of opportunities. Witness firsthand how to harness the power of the platform to give existing titles a boost and to deliver a new generation of mobile apps. Please plan to join Intel for the following exclusive events at Mobile World Congress.

Event Date Time Location
Android Developer Brunch Mon. Feb 27 9:00am – 12:00pm Hall 6 – Sala B
Android on Intel Architecture Showcase Wed. Feb 29 9:00am – 6:00pm Mies van der Rohe Pavilion
Android Developer Reception Wed. Feb 29 6:00pm – 9:00pm Mies van der Rohe Pavilion

These free events are perfect for developers who are interested in technical demonstrations of the latest Android on Intel® Architecture devices and the awesome apps that run on them. Additionally, technical experts will be on hand to answer your questions, offer valuable advice, and to tell you how to get started.

Key benefits of attending these events:
  • Be the first to see new mobile devices in action
  • Interact with popular app titles on these devices
  • Get a “sneak peek” of new Android developer tools from Intel
  • Network with technical experts, colleagues and industry peers
  • Enjoy complementary food and beverages
  • No registration required

Don’t miss this unique opportunity to see what is happening with Android* on Intel® Architecture!



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