Intel Developer Zone Blog Authoring FAQ

The Intel Software Network (IDZ) had the very first external blog at Intel. It's read by thousands of people with an interest in software every week. This is a great place to connect with people and share knowledge. The following FAQ addresses questions you might have about what the blog is, what it can do, and how you can post there.

General Questions

Where is the IDZ blog site?

http://software.intel.com/en-us/blogs

Who writes on the IDZ blog?

Mostly Intel employees, but we also welcome guest bloggers from the world of software development.

How can I post on the Intel Developer Zone blog?

If you are an Intel employee, see the page How To Post on the IDZ Blog (internal wiki link) for instructions. 

If you are not an Intel employee, see the page Non-Intel Bloggers on the Intel Developer Zone for instructions.

How Do I Get Lots Of Traffic From Search?

More than half of the traffic to the Intel Developer Zone comes from external searches (Google, etc.). Here are some thoughts from Community Manager Josh Bancroft on ranking highly and getting visitors from search:

Here’s an SEO strategy that has worked very well for me, for both personal and IDZ content:

 

Pick your title after you have written the content. Think of what a developer is likely to use as a search query if they were going to be looking for your content. What would *you* search for? Now, make your title as close to that query as you can (while still making sense). 

 

Example:

 

I wrote a blog post recently on the news that the x86 emulator image in the Android SDK now includes the Google APIs. After I wrote it, I thought about what I would search for if I were looking for the thing I had written, and came up with:

 

"Android SDK x86 System Image with Google APIs"

 

That’s what I used for my post title. My post is the #1 result for a Google search with those terms (and similar queries).

 

It’s not about keywords or SEO games or trickery - it’s about being really thoughtful about what the title of a piece of content should be. In my experience, the post title matters more than just about anything else when it comes to search optimization, not because it affects ranking, but because when your page appears in someone’s search results, the title is practically the only thing they will use to decide whether to click.

 

Don’t try to “trick” people with a cleverly-crafted title that doesn’t match what you actually wrote. Search rank algorithms are smart enough to take that into consideration, and fewer people will click or link, which drops your search rank. The title should match the actual content as closely as possible. Quality and accuracy matter more than any SEO tricks.

 

In summary: 

 

  1. Write the title after writing the content. Make the title as close as possible to the search terms you would use if you were searching for the thing you wrote.
  2. If you feel the urge to change your post title to “catch” people in search results, and that makes it less accurately describe your content, don’t change the title, change your content to match what you think people are looking for.

For New IDZ Bloggers

How do I post a blog on IDZ?

Once you have been through the required training and been granted permission to post:

  1. Login into IDZ and go to the blog page
  2. In the right side column, at the bottom, click the Contribute Now link.
  3. Click "Blog Post"
  4. Give your post a title, write the body of your post, and under the Metadata section, select the terms that have a strong relation to your content. If there is no strong connection between a term and what you wrote, leave it blank.
  5. To save a draft of your post for later, click Submit
  6. To save your post and publish it to the world, click Publishing Options (bottom left of the page), and change the Moderation State from "Draft" (Default) to "Published". Then click Submit.
  7. If you don't see the Publishing Options secion, contact the person who delievered your IDZ blog training for assistance.

Once I can post to the blog, how can I show only my posts?

Every blog author has a profile page. Click on your name on any post to go to your Dashboard page, where you can see your post contributions.

How & where do I upload images to show them on my blog?

On the post editing screen, in WYSIWYG mode, the button on the far right of the toolbar is "Add Media". Use that button to upload an image to be inserted into your post. Please resize inline images to be no more than about 600px wide.

How do I edit a post after it's been published?

Make sure you're logged into IDZ. Go to the blog post you want to edit. Mouse over the title of the post, and click the little "gear" menu that appears. Choose "New Draft". Make your changes, and make sure to set the Moderation State under Publishing Options back to "Published", or your update won't be published on the site.

We understand that "New Draft" is a little non-intuitive. If you find it hard to remember, you can also simply append "/edit" to the end of the URL of your blog post.

How do I embed a video in a blog post?

We use a module to handle video embeds on the site. To embed a video from another page/site, copy the URL of the video page (NOT the embed/share code!), and include it in your blog post wrapped in [embed] tags like this:

 

[embed]http://videopage.url/goes/here[(forwardslash)embed]

 

Replace "(forwardslash" with the actual forward slash character - /

Remember, use the URL of the video page, NOT the embed/share code.

This works with IDZ videos, YouTube, and most other popular video sharing sites that support oEmbed.

Do I need to manage the comments that people leave on my blog?

Generally, no. Comments are not held for approval before publishing, so you'll never have to "approve" comments. You will receive an email every time someone posts a comment on one of your posts. You are strongly encouraged to respond to comments with comments of your own - this back and forth is conversation, which is the entire point of the blog!

Sometimes you'll see a comment that looks like a link from another site - in fact, that's what it is. It's called a trackback (sometimes called a pingback, too), and it means that someone, somewhere linked to your blog post. Follow the link and find out what they're saying, and jump into the conversation!

The IDZ blog uses a learning spam filter which catch more than 99% of the spam comments that come to the blog. You won't have to worry about spam comments in your posts. Occasionally, one will slip through the filters. If this happens, just click the "Delete" link on the comment, and then choose "Spam" as the reason for deletion. This will remove the comment and inform the spam engine to watch for similar spam comments.

If you are receiving a lot of spam comments, please escalate to the person who delievered your blog training, or use the "Contact Intel DZ Support" link found at the bottom of every page on IDZ.

Can I use font tags, or MS Word, to make my posts look pretty?

Don't use font tags. You can use standard HTML for formatting (bold, italics, lists, links, etc.). There is a helpful toolbar in the "WYSIWYG" editor mode to help you with this. Keep your formating as clean and simple as possible. It's more about the words you write than what they look like (and if they look different from everyone else's on the site, you might get funny looks).

It's a good idea to get in the habit of using a plain text editor like Notepad to write up your posts, then copy them into the IDZ blog. We do NOT recommend writing and formatting in MS Word, then copying into the blog site. While some simple formatting comes across OK, more advanced formatting does not, and your post will more than likely look funny. We support HTML in the body of your blog posts, and if you're having issues with MS Word, we'll recommend that you try it with plain text/simple HTML formatting. If you're writing original content destined to be published on the web (like a blog post or article), you'll be better off if you don't use MS Word.

If you fancy yourself an advanced web author, check out Markdown - a simple, human readable syntax that also creates clean, valid HTML. Editor apps like MarkdownPad for Windows and Sublime Text for Mac make working in Markdown a breeze. We don't officially support Markdown, but if you write a lot for the web, you should really check it out. If you use a Markdown editor to write your post, make sure to export as HTML, then copy/paste that into the IDZ blog authoring page after you click "Disable rich-text" (to put the editor in HTML mode).

In general, it's best to keep your formatting clean and simple. Use the built-in editor, and you'll be fine.

Do I need to go through a special review process to post sample code in a blog post?

There are no blog-specific rules about releasing code, but all other rules and processes apply. That is, if a code review or scan or whatever would be necessary if you were releasing the code in an article, it's necessary for a blog post. When in doubt, ask your manager.

Para obter informações mais completas sobre otimizações do compilador, consulte nosso aviso de otimização.
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