Palpites para negócios

Palpites para negócios

Criar ótimos aplicativos e comercializá-los com sucesso envolve muitos elementos, tais como validar as novas ideias de projetos e falar diretamente com os clientes. Aqui nós iremos fornecer a você algumas recomendações úteis de especialistas e desenvolvedores experientes, tais como estudos de caso, entrevistas, guias práticos e artigos sobre as tendências da indústria.


Trend Watch: What to Look for in 2017 A lot of the most innovative technology we saw in 2016 was focused on the integration of the real world and the virtual world—whether it was Pokemon Go*, an augmented reality game using GPS and cameras, or new chatbots that can provide real-time info and help make travel arrangements via...
Getting Your App to Market: 2016 In Review For the last year, we’ve been serving up tips and tools to help you make sure your app really resonates with your audience, has a place in the market, and will be seen by the right customers at the right time. Here’s our best go-to-market advice, culled from our favorite articles from 2016....
Back to Pain Points: Marketing Your Enterprise B2B App When it comes to marketing your B2B enterprise app, a lot of the groundwork has already been laid. Unlike a consumer app, which may be developed with consumer insights in mind, but still in somewhat of a vacuum—you’ve already been working closely with a select group of potential customers, so you...
Proof of Concept: A Vital Stage of Enterprise B2B App Development As we discussed in our first article on B2B enterprise apps, to develop a successful app for the enterprise market, you’ll need to build long-term relationships with your customers—these are definitely not one-off downloads. In the discovery phase, you focused on identifying the two important...
How to Get Started as a Developer in AI The promise of artificial intelligence has captured our cultural imagination since at least the 1950s—inspiring computer scientists to create new and increasingly complex technologies, while also building excitement about the future among regular everyday consumers. What if we could explore the...